Orkla
“Research shows there is a real need for easy-to-open packaging.“
Halvor Dahl, Purchaser Packaging Stabburet
“At Orkla Foods Sweden, usability is important in the development of both existing and new products. We know it has been a problem to open jar lids and it is really satisfying that we now can help to solve it. A consumer who got to test our new lid even said that this was the best invention since the cheese slicer .”
Nina Sandström, Marketing Manager, Orkla Foods Sweden
Bien Cultivés
“With Bien Cultivés, we seek to offer a great culinary experience, and packaging plays an important role in our ability to achieve that goal. Ease of openness is a key element in the consumer experience and when looking for innovative packaging options, the Orbit™ lid was the obvious choice. We are proud to be the first brand in France to introduce this to the shelf stable products market.”
Armelle Guizot, Brand Marketing Director at Eureden Long Life